In this article, I have come up with the best email marketing for Shopify.
Email marketing is a fantastic tool that can offer a wonderful method to increase conversions, enhance revenue, and bring in more customers who will shop there again.
However, the cherry on top of this sundae is the fact that not only is it inexpensive, but it’s also extremely simple to implement, particularly considering the fact that the great bulk of your store’s emails may be automated depending on the actions of the customers.
The Best Email Marketing tools for Shopify
1. GetResponse
GetResponse is an additional email marketing platform that includes landing pages, conversion funnels, social ads, chat, and webinar hosting in addition to campaigns and automation, website builder, push notifications, popups, and webinar hosting.
The starting price for the most fundamental plan is $145 for 25,000 contacts. You will need a bespoke quotation in order to use all of the features.
2. ActiveCampaign
ActiveCampaign is not a marketing solution that is limited to ecommerce alone; rather, users of Shopify can find email capability, SMS, automation, in-depth CRM, custom forms, segmentation, and site messages within the platform.
The ecommerce marketing suite has a pricing structure that begins at $15 per month for 500 connections (billed monthly).
The price for 10,000 contacts and access to the majority of features is thus $286 per month. Here is a more affordable option that achieves the same or similar results as ActiveCampaign.
3. Klaviyo
Klaviyo is marketing software for ecommerce, which makes it a great fit for Shopify store owners. Klaviyo says on its website that Shopify stores earn $85 for every dollar they spend on Klaviyo.
Who knows how this compares to the other tools on this list, but that’s a pretty good return on investment.
Their advanced segmentation and marketing automation workflows, which, as it turns out, are very easy to set up, are definitely behind this rise in profits.
4. Constant Contact
Constant Contact is an alternative email marketing service that works well with Shopify.
Services like email marketing, automation, list-building, social media publishing and advertising, survey creation, and survey distribution are all part of this tool. There’s a website creator included as well.
If you’re already a paying customer, you may make use of the Constant Contact integration at no additional cost. The lowest monthly price starts at $9.99 and you get 500 email subscribers but fewer features.
For $225 per month, you get access to everything and can save 20,000 contacts.
6. Omnisend
Omnisend is another app that is on the list of the best email marketing apps for Shopify. It lets you send transactional and personalized emails, as well as use segmentation, A/B testing, and SMS.
Also, workflows that run themselves, push notifications on the web, landing pages, and popups. They also have many reports.
The integration between Omnisend and Shopify is free to set up. After the free trial period of 14 days, paid plans start at $16 per subscriber.
For example, sending unlimited emails and 23,333 SMS costs $350 a month for 20,000 subscribers and all of the features listed.
7. ConvertKit
ConvertKit has established itself as a favorite among bloggers and content creators, but it also caters to owners of online stores by providing a straightforward integration with Shopify.
A landing page editor and a powerful tag management system are also included as additional features.
ConvertKit has priced:
$29 per month for up to 1,000 contacts.
$79 per month for up to 5,000 contacts.
$119 per month for up to 10,000 contacts.
Check out the ConvertKit coupon article, where you get exclusive discounts. Grab it!
8. SendGrid
SendGrid focuses on email deliverability because its main offering is an email marketing API for transactional emails. It also includes email campaigns with automation and signup forms.
Shopify does not have a plugin, but you can link your store with it.
Basic email campaigns are free for up to 2,000 contacts and 6,000 emails each month. 25,000 contacts begin at $50 per month, depending on the volume of emails sent, however, this does not include automation features.
What Can Shopify’s Top Email Marketing Services Do?
The following is a description of the functions of email marketing software are:
- An easy-to-use visual editor, like one that lets you drag and drop text and images into your email, will help you put together your emails quickly and easily. Some of the tools below also let you automatically add your Shopify products to your email.
- Ideally, any forms on your Shopify site would connect to your email marketing service as soon as you set up the integration, without you having to add any code to your site.
- Both new and old customers’ contact information and purchase history should be able to go straight into your email tool.
- Many tools will automatically import all of your Shopify contacts and set their status as subscribed or unsubscribed based on whether they opted in at checkout or not.
- A good email tool should let you divide customers into groups based on what they have bought in the past.
- Some will even let you keep track of which products customers have looked at but not bought, so you can divide your customers into groups based on this information. When you import contacts from Shopify, some tools will also set up pre-made groups for you.
- These are a must-have for any email marketing software. For example, abandoned cart, order confirmation, cross-selling and upselling promotions, and recommended product emails will help you increase your store’s sales by a lot.
- Your email marketing service should be able to tell you how much money each email brought in, so you can see how well each campaign is doing. This ecommerce reporting feature is in all of the tools we’ve listed below.
Conclusion
It’s clear that you can choose from a variety of high-quality resources to assist you in sending highly-targeted emails to your Shopify clientele. Which one you should use is determined by your priorities.
Omnisend, ActiveCampaign, GetResponse, and Klaviyo, are excellent choices if you want to conduct complicated automated campaigns driven by consumer actions.
Tools like MailerLite and ActiveCampaign can help you execute some simple yet effective campaigns if cost and usability are your top goals.
