In this article, I’ll walk you through the complete process of creating an online course if you’ve been wondering how to do so.
More people are curious about how to start teaching online for a living and online creators are increasing every day. So, let’s see how to use Teachable to create an online course.
You can read our In-depth Teachable Review to learn more about the platform, benefits, pricing, pros & cons
1. Choose your most profitable course idea
For some, the most difficult element of the process is coming up with a course concept. We’d all like a piece of that multi-billion-dollar pie, but how do you know if your online course concept is viable?
- Diversify your income and establish yourself as a thought leader in your field.
- Increase the value of your online knowledge business.
- Identify the most profitable and innovative concept.
Everyone, believe it or not, has taken an online course. Every one of us has unique interests, passions, and skills that can be turned into an online course. We have successful instructors who teach anything from cake decorating to watercolour painting.
When it comes to coming up with a profitable course idea, there are three primary questions to consider:
What exactly do you know? Make a list of the things that you’re enthusiastic about, as well as the talents and expertise you have.
How would my course be beneficial? Examine your course concept with your intended audience.
What is the best niche? Look at what’s already out there and narrow your focus.
2. Find Your Audience
It’s simple to find your target audience. Your target audience may frequent the same websites as you. Go there and ask about their challenges, whether you frequent horticulture subreddits or are involved in Facebook groups.
Consider the impact your course will have on your target audience. What will be the outcome of students taking your course? In your pitch to potential students, as a course creator, you must make that outcome clear.
Do your pupils want to learn everything there is to know about aquaponic gardens? Perhaps not. People will be excited if you can educate them on how to set one up in their own home on a budget.
It’s fantastic to promote what your clients will learn. It’s even better if you can promote your course and explain why they should master the skills you’ll teach them.
3. Set The price of your course
Through online courses, many producers have been able to generate attractive, substantial earnings. Setting clear financial goals is critical, but they should be more precise than “earn money.”
Keep that number in mind as you price your course, whether you’re hoping to make $1,000 or $7,000. You can work backwards in time to ensure that your course meets its revenue target.
If you want to generate $10,000 from an online course, you may sell it for $10 to 1,000 students or $100 to 100 students.
The approach to making more money with an online course is simple: charge more.
Using premium pricing has numerous advantages. Here are a few tried and true ones to think about:
- It’s less difficult to meet your earning targets. With fewer students, you’ll be able to accomplish more.
- Your students will do better.
- It will be more enjoyable (and easier) to work with your students.
4. Create Engaging and Useful content Course
You’ve come up with a great idea and worked out how to price it. You can now begin building your course.
This is frequently where individuals get stopped when attempting to develop an online course. They know what they want to teach, but putting it into practise is a another issue.
The ideal strategy to organise your course is to set down every step that students will need to do in order to achieve their goal outcome in chronological sequence. Each step in your course becomes a lesson.
Keep in mind that the goal of your course is to help your students alter their lives, so design it accordingly. Each lesson should lead to the same end result.
5. Increase your audience and email list
The term “email list” has gained a lot of traction. You’ve probably heard that you should establish an email list for your company, but how exactly do you achieve that?
Giving anything away for free is the quickest approach to expand your email list. This free product will serve as your lead magnet, attracting a specific and interested audience.
A lead magnet will demonstrate to your readers that you create high-quality content and are a reliable source.
To attract your target audience, your lead magnet should be closely tied to the content of your online course. Create a lead magnet for TikTok, not Facebook or another network, if you teach TikTok marketing.
6. Build your Online school
Consider which aspects are non-negotiable for you when deciding how to design an online course. Many creators prioritise the following:
A user-friendly platform. Teachable helps you to construct a stunning academy with a clean design that exudes trustworthiness and authority. Furthermore, getting everything online takes less than an hour.
The domain name for the course is owned by you. Do you want students to go straight to your website to make you appear more professional?
The site is mobile-friendly. Creators may require a platform that reflects this, especially as approximately 30% of students may not be able to complete the course using a computer.
The school is under your control. This is, without a doubt, the most crucial issue. Platforms like Udemy can slash the price of your course without your knowledge or approval, resulting in a $10 course being sold for $100. Furthermore, they just set a course price cap of $50. (not premium pricing). They also restrict you access to student information and email lists. Teachable allows you to set your own prices and collect student email addresses, which you may keep even if you quit teaching.
Payments. It’s critical to be ready to collect payments right away. When you utilise Teachable, setting up payments takes simply a few minutes. I can also assist with taxes, affiliate payouts, and other issues.
Teachable has everything listed above. If you’ve been itching to create a course but don’t have the funds to do so, a free Teachable plan can let you get started right away or you can use a 10% off Teachable coupon code to get additional off on the pro plan of Teachable.
7. Create a course sales page
To begin making money online and producing your online course, you must first set up your sales page.
In order to make your sales page as high-converting as possible, I recommend incorporating the following six assets:
- Tell us about your transformation in a headline.
- Subhead: Go into more detail.
- Optional, but encouraged, is a promotional video. A two-minute video can help give your brand a face.
- The following is a description of the course: This is where you may go into greater detail about your course, including what it is, what your students will learn from it, and why it is the greatest course.
- Testimonials: If you have prior customers or admirers of your brand prepared to speak on your behalf, this can help you build social proof.
- People want to know how much it will cost them to take your course. Teachable Payments makes it simple to establish up prices.
8. Launch your course
It’s finally time to publish your online course after all of your hard work. While experimenting with different marketing methods is interesting, we’ve discovered that when it comes to launching, a tried-and-true method always outperforms.
The concept is straightforward: you create your email list and nurture it with free content (blog posts, videos, etc.) before launching your course through a series of targeted emails. These emails aim to create excitement for your launch as well as a sense of urgency to buy right away.
This is how each day’s sequence looks:
- Make a plan for your future.
- “What is the course?” is a question that needs to be answered.
- Inform your audience that the course is currently open.
- Respond to Frequently Asked Questions
- Offer a special bonus to those who purchase right now.
- Thank you and provide social proof.
- Make a compelling case for purchasing now, claiming that your course is about to end.
- Send three emails informing recipients that today is the last day.