Do you desire to be a portion of the thriving ecommerce market? Before you begin, you should understand the foundation of ecommerce: the internet statistics.
Internet activity statistics will help you understand how the e – commerce market operates. In this post, we’ll look at online statistics and address the most often asked internet questions, such as the number of people are using the internet, how many sites exist, and how much minutes the average individual spends here on internet.
With these internet usage data, you’ll have a better sense of the what your ecommerce business ought to be like and what it’s up against, so you can create your digital marketing strategy accordingly.
That’s all there is to it. Let’s get right to the foundations of the internet and look at the ten most significant internet usage statistics that all leading e – commerce marketers & entrepreneurs should be aware of.
Internet User Statistics
One of the initial internet usage statistics you should be aware of is the number of people who use the internet.
There will be 4.95 billions active internet users in 2022. (DataReportal, 2022). This represents a 192 million increase above the figures for 2021. The global increase in active internet users is four times greater than the overall population growth, which is one percent.
Given the worldwide people of 7.91 billion of people, this amounts to an internet usage rate of around 62.6 percent. In other words, roughly two of every three individuals on the planet use the internet.
With so many activities to do online, it’s also crucial to understand various internet usage statistics and, more significantly, the top internet uses.
Obtaining data is the most frequent internet activity: about six of every 10 internet users explore and look for data online. This one is followed by maintaining contact with relatives and family (54.2 %), keeping up with current events and news (50.8 percent), & watching videos, Television programs, and films (49.8 percent).
How Much of the World Got Internet Access?
The globe has gone a long way because the internet first made public in 1991,nearly 30 years ago. Nine years later, at the millennium’s turn, 361 million individuals worldwide had an internet connection.
Fast forward two decades to now,and more than six out of every 10 people on the planet, or 65.6 percent, have internet connectivity .
It should be no surprise that Asia, as the world’s most populous and largest continent, is home to the vast majority of internet users.
South Asia has 17.7 % of the worldwide internet users, while Southeast Asia has9.9 percent.
Despite the popularity of the internet in Asia, Africa has the quickest online population .The majority of the quickest online populations are in Africa, with Republic of the Congo taking the lead – the country’s internet user base increased by 126% year on year 2020.
Internet Statistics for Mobile Users
There are now 4.28 billion distinct mobile internet users globally, accounting for approximately 54.6 percent of the world’s population .
That means that more over eight in ten of the world’s 5.2 billion cell phone owners used their phones to connect to the internet.
In reality, cell devices is the most commonly used device via which people access the internet, accounting for 50.2 percent of all web traffic. This is greater than laptops and PCs (47.1%) and tablet devices (2.6%) combined.
It would not be shocking if indeed the number of phone users increased more. This is especially likely given the growing speed of cellular internet connections, which climbed by 22% between 2019 and 2020.
What is the average person’s time spent on the internet?
Given the plethora of things to do on the internet, the following statistic should be no surprise: Every day, internet users spend around 7 hours online.
As the owner of a top e-commerce company, you will be amused to know that users spend their spare time engaging with ecommerce activities online.
Based on the most recent statistics, 92 % of internet users visit online merchants,81.8 % do web searches for something like a service/product to purchase, and 78.6percent finish their transactions.
Aside from online shopping and browsing, most web users spend the vast majority of spending time on social media. In actuality, the average user spends 2 and a half hours per day on social platforms, namely Facebook and Tiktok.
China Internet Usage Statistics
With Asia host to more than 50% of the world’s internet users, let’s check at the distribution of internet usage data in the continent’s most populated country, China.
China is not only a major player in e – commerce sales, but it also has the most internet users around the world, with 1.01 billion internet users.
This constitutes almost 70% of the population overall of 1.45 billion people and more than a third of all web users in Asia.
This is remarkable increase for China, which had only 22.5 millions internet users in 2000. In other words, in just under two decades, the stats for internet users in Chinese has more than quadrupled.
Statistics on Internet Use in the The Us
Whether it’s messaging, sending an email, checking the newest movie reviews, shopping for items to purchase online, or simply surfing, the internet clearly plays an important role in consumers’ daily lives.
In such a way that 81% of US people use the internet on a daily basis. Less than 8% of the remaining persons who believe that the web does not feature in their everyday lives do not use the internet on a daily basis, and 10% say that never use the web.
Having an mobile internet access appears to be among the most important determinants of whether or not US people go online. 86 % of Americans regularly use a mobile device to access the internet. And over nine out of every ten of individuals do so on a daily basis.
Unsurprisingly, young people appear to be the most active internet users inside the United States. Almost 50% of all US people aged 18 to 29 use the internet often during the day.
Google Chrome Is the Most Popular Mobile Internet Browser
With a market share of 62.63 percent, Google Chrome is the industry leader in mobile internet browsers .
Google Chrome’s market dominance is fairly predictable, given that roughly three in every four cellular phones in the world run on Google and that, till late 2018, Chrome Browser was which was before on all smartphones and tablets running Android.
Google Chrome’s smartphone internet browser share of the market is more than twice that of Apple’s Safari, which is ranked second with a 24.55 percent market share.
The figures demonstrate Google Chrome and Safari’s stranglehold just on mobile internet browser industry. Consider one internet statistic to put its dominance into perspective: nearly nine out of 10 (87.18 %) users of mobile devices use Chrome or Safari.
However, before you begin mobile on Chrome Browser for your ecommerce store, you should examine your target market and audience.
For example, Safari is the most used mobile broadband computer in the U.s. It holds a share of the market of 57.22 percent, compared to 35.75 percent for Google Chrome.
How many websites exist?
Tim Berners-Lee, the inventor of the World Wide Web, established the first website in August 1991.
Since then, the number of sites has been increasing, with the global internet introducing thousands of new sites in its early years before exploding to millions of brand-new websites added yearly even before the year 2000.
There are currently approximately 2 billion sites on the internet and counting.
The bulk of websites were currently hosted by GoDaddy, a US corporation with over 1.76 million domains and 16.84 % of the website services share of the market. This is trailed by Cloud Based Web Serving, which has a share of the market of 10.01 percent, and AWS Web Hosting, which has a market share of 8.74 percent.
Website Domain Purchasing
With an increasing amount of domain name registrations, it appears that everyone is eager to capitalise on online opportunities.
The 2 quarter of the year saw the registration of 354.7 million domains . This represents a 0.8 percent rise from the previous trimester as well as a 4.4 percent rise year on year.
Domains ending with .com and.net are very popular, accounting for 142.5 million around 45% of all registrations.
The focus of these looks to be fairly dispersed across many businesses and genres. The most common keywords used in.com and.net registrations include “libra,” “son,” “abuse,” “boy,” “dragon,” “education,” “drug,” “names,” “alcohol,” and so on.
There have been 23 million registration on China’s.cn domain, which is home to the largest number of internet users. In fact,.cn ranks first of the most popular country-code domain names. With 22.5 million and 16.2 million domain names, respectively, Tokelau’s.tk (Tokelau) and Germany’s.de are close behind.
The Internet’s Influence on Ecommerce Growth
Ecommerce retail revenue is expected to reach $5.7 trillion in 2022, a 9.7 percent rise from 2021. (eMarketer, 2022). That isn’t everything. Ecommerce sales are predicted to rise more in the future years, surpassing $8.1 tr by 2026.
China, as the country that has the most web users, is also the world’s largest ecommerce market. This year, the Asian behemoth is predicted to create $2 trillion in ecommerce sales, roughly twice that of its closest competitor, the U.s., which is forecast to generate $875 billion for ecommerce sales.
In addition to the internet accelerated ecommerce growth, but it has also prompted ecommerce companies to expand their digital marketing spending.
Global digital advertising spending is estimated to reach $602.25 bn in 2022, an 15.6 percent rise from the prior year. This is predicted to rise further, reaching $876.1 bn by 2026.
Summary: Internet Statistics And Conclusion
Given the number of internet users around the world, the internet is definitely a wealth of prospects for ecommerce business entrepreneurs.
These gaze internet statistics should be valuable to you.
Now that you’ve armed yourself with some of the most crucial internet usage statistics, you’re ready to move forward with your digital marketing strategy. Whether you’re doing email campaigns or social media marketing, if your keep these internet statistics in mind, you’ll be on the correct track.
Here’s a summary of the Internet Statistics for 2023
- Globally, there are presently 4.95 billion active internet users.
- Internet access is available to 65.6 % of the world’s population.
- Worldwide, there really are 4.28 billion distinct mobile internet users, accounting for 54.6 percent of the world’s population.
- Every day, internet users devote an average nearly 6 hours & 56 minutes online.
- China is indeed the country with the most internet users, with 1.01 billion netizens.
- Eight of every 10 US adults use the internet on a daily basis.
- Google Chrome is the most used mobile internet browser, accounting for 62.63 percent of the market.
- There are about 1.8 billion webpages on the internet.
- The 2nd quarter of 2019 saw the registration of 354.7 million domain names.
- Ecommerce retail revenue is expected to reach $8.1 trillion by 2026.
FAQs For Internet Statistics
How much of the world’s population has access to the internet?
Today, 5.07 billion individuals worldwide utilise the internet, accounting for 64 % of the global population. Internet users are also increasing, with the most recent data showing that the worlds largest connected population increased by more over 170 million in the year ending October 2022.
What percent of the world’s population will not have Internet access by 2022?
In the year 2000, just 361 million people (6% of the worldwide people) utilised the internet. Currently, 93% of Americans utilise the internet. Every day, over 500k new net users are added. As of 2022, 38% of worldwide people still does not have access to the internet.
What is the most popular usage of the internet?
“Finding information” is among the most frequent use of the internet, with nearly six in ten (58.4 %) individuals globally citing it as a cause they go online. This is trailed by 54.2 percent who keep in touch with family and relatives.
Which country does not have access to the internet?
Countries with more people who do not have access to the internet July 2022. India had the world’s largest offline population as of July 2022. Over 751 million individuals living in the South Asian nation do not have access to the internet. China came in second, with 415 million of people not having access to the internet.
Which country has the worst internet connection?
Turkmenistan has the slowest internet in the world. Based with over 1.1 billion network speeds across 220 nations and territories, internet comparison website Cable has rated the nations with the quickest internet service in the world.