Most Accurate TikTok Statistics That you cant Miss 2023

TikTok, also referred as Douyin in China, was introduced in September 2016.Read the following article to consume the most accurate Tiktok Statistics:

TikTok is accessible in more than 150 countries, With over a billion users, and it has been downloaded more than 210 million times with in United States alone. .

If your brand’s target audience is anyone aged 13 to 60, you should be using TikTok right now. Need ideas for starting your TikTok strategy? Do you want to understand how well the TikTok algorithms perform?. Without further ado, here are the key TikTok statistics as per the Research done by the R&D at Bloggervoice. 

Monthly Active Users – TikTok now has over one billion active monthly users. For comparison, Facebook has 2.9 billion active users, YouTube has 2.2 billion, Instagram has 1.4 billion, TikTok has 1.0 billion, Snapchat has 500 million, Pinterest has 480 million, and Twitter has 300 million.

Total App Downloads – According to Sensor Tower in December 2020, the TikTok application has been installed over 2.6 billion instances worldwide. TikTok reached 62 million installations in January 2021.

The app received 315 million downloads in the first quarter of 2020, making it the greatest quarter ever for any app. 500 million originate from India, 1.8 billion in China, and 140 million from the United States. TikTok was installed 87 million times throughout the globe in June of 2020.

TikTok today has almost 138 million registered users inside the United States on a monthly basis.

TikTok had 22.2 million mobile visitors a month in Jan, 23.2 million in February, and 28.8 million in March among people over the age of 18. Based on the most current Comscore statistics provided to Adweek, that figure increased to 39.2 million in April, more than tripling   13 million who downloaded the app in April of previous year.

The percentage of TikTok users in the United States by age is as follows:

Age (in years)	Percentage
10-19	32.5%
20-29	29.5%
30-39	16.4%
40-49	13.9%
50+	7.1%

This suggests that the TikTok number of users is becoming older (so sign up today!).

Minutes Per User

TikTok users adore the app. They devote an average of 95 minutes every day (more than 1.5 hours) on the site.

Opens

An average user downloads the TikTok app eight times per day.

83% of TikTok consumers have created a video.

U.S. Audience

As previously stated, we estimate TikTok comprises about 80 1000,000 monthly regular users in the Us States. 60% of the population is female, 40% is male. 60% of them are around the age of 16 and 24. 26% are among the ages of 25 and 44. 80% are among the ages of 16 and 34. This information is obtained directly from TikTok.

Gen Z accounts for 60% of TikTok users. Trendsetters are Generation Z. In the United States, 74 million people will be part of “Gen Z” next year.

TikTok is expected to generate $500 m in  revenue in the United States alone in 2020.

TikTok is now accessible in 154 countries globally.

TikTok vs. The Fb Empire – Since November of last year, Facebook’s “Lasso” (a TikTok clone) has received 250,000 download in the United States. TikTok had 41.3 million users throughout that time period.

TikTok is apparently paying influencers $500 to join the app and begin making content. It does, however, function properly. The platform is rapidly expanding.

TikTok was the 2nd most installed app in the United States in November, with 4 million installations (trailing only Disney+).

TikTok’s Q4 2019 revenue increased by more than 300% over the same period last year, according to TechCrunch/Apptopia.

Douyin, often known as TikTok in  China, just reached 400 m daily active users .

A top trending music is usually a top popular song on Spotify. This demonstrates the platform’s actual power.

TikTok’s Creator Market is a TikTok-run marketplace that houses hundreds of TikTok creator profiles. Companies can search online marketplace for producers whose audiences best match their campaign’s target market (require access? We’ve got it!).

TikTok has 104 m downloads in last month (a 46% increase over the same period previous year).

Engagement

It is difficult to quantify. However, TikTok has great engagement. Jennifer Lopez, for example, recently shared the same clip on Twitter & TikTok. She has 45 m Twitter followers and 5 million TikTok followers. The video received 2 million views on Twitter. The TikTok video received 71 million views. So, start using TikTok right away! its observed that currently they are with Gen Z to train for specific times ,like TV viewing engagement .As per Ny Times post pandemic there is a massive rise in Tiktok usage . 

TikTok established a Fund of $1 billion for its Creators. TikTok will pay this money directly to its creators in order to strengthen its relationships with influential individuals. TikTok’s competitors are numerous, both major and small (Facebook’s Reels, YouTube’s Shorts, former Vine creator’s Byte, & Triller, among others). This fund should be highly beneficial to the platform.

Forbes published a list of the highest-paid TikTok stars. Addison Rae is the top earner with $5 million, Charli D’Amelio is second with $3.5 million, and their sister Dixie is third with $2.9 million.

Top 100 Tiktok Influencer

This list contains the 100 best most-followed TikTok accounts.

There really are six creators with over 50 million followers: Charlie D’Amelio, Addison Rae, Zach King, Spencer X, Loren Gray, and Bella Poarch are among the cast .

TikTok has published the Hot 10 of 2023.

Rank	Username	Uploads	Followers
1	Khabane Lame	1,096	153,900,000
2	Charlie D’amelia	2,365	149,500,000
3	Bella Poarch	549	92,700,000
4	Addison	1,750	88,900,000
5	Will Smith	160	73,000,000
6	Zach King	367	72,300,000
7	Kimberly Loaiza	2,302	71,400,000
8	Mr. Beast	275	68,800,000
9	TikTok	523	66,900,000
10	Cznburak	2,175	66,700,000

TikTok recently expanded the maximum video duration from 3 to 10 hours ( initially 1 minute)

TikTok’s screen time every user is much beyond that of its competitors, currently standing at 26 hours a month.

TikTok is used every day by 29% of users who have it installed on their phone, trailing only Instagram (39%).

TikTok is used by 67% of all teenagers (second to YouTube as per  Pew research poll)

According to Google’s internal research, nearly half of Gen Z searches on TikTok and Instagram rather than Google.

Check out the most popular and top earning TikTok accounts by clicking here.

According to Pew Research, 33% of TikTok users obtain their news via the app on a regular basis.

In accordance with the The Wall Street Journal, people spent 17.6 m hours each day on Instagram Reels, while TikTok users spend 197.8 m hours each day.

TikTok is now beta testing live commerce in the outdoors.

TikTok SEO is massive (tens of billions of queries per day) and something you should be focusing on right now.

Here’s a brief look at some marketing and advertising statistics:

• Brand takeover advertisements range in price from $20,000 to $200,000. (Digiday, 2019)
• Hashtag challenges can cost brands $100,000 or more (Adweek, 2019)
• Advertising campaigns now begin at $50 per day and require no long-term commitment (call us immediately if you want to create a TikTok ad campaign!)
• TikTok suggests an additional $100,000 to $200,000 in TikTok ad expenditure to promote a hashtags challenge (Adweek, 2019)
• TikTok celebrities with 2.5 million followers or even more charge roughly $600-1000 each post, but Instagram influencers charge $100-$200 every 10,000-20,000 followers (Telegraph, 2019)
• TikTok advertising can direct individuals to your website, an app store page, or advertise your hashtag contest on the platform.
• Brands may develop their own AR lenses, filters, and stickers for TikTok viewers to utilize in their video content.
• TikTok is developing a new virtual reality ad style, which will be accessible soon.
• Self-service advertisements are now accessible! However, because it is a unique site, we recommend dealing with an expert agency if you wish to start there.
• TikTok is now providing advertising credits to new brands that advertise on the platform. There are two ad credits available: $300 and $2000. If you want them applied to your account, please contact us!
• TikTok’s global advertising revenue has already surpassed the combined revenue of Twitter and Snapchat.
• According to Varos, TikTok ad expenditure as a proportion of Fb ad spend has surpassed 40%. It rises every month.
• Avg revenue per 1,000 followers: $0.71 (86% less than Instagram!)
• The top 50 have a median follower count of 41 million.
• The median value per post in the top 50 is $28,670.
• TikTok provides the most lucrative marketing platform for DTC brands, according to Triple Whale.

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