Whether you are selling physical products or digital products on marketplaces like Amazon, statistical market analysis is important to stay ahead of the competition.
As an industry expert, I can definitely say that Jungle Scout is one of the leading tools for product and keyword research for Amazon.
In this Jungle Scout review, I’ll cover its features, pros & cons and pricing so that you can you decide if it’s right for your business or not.
What Is Jungle Scout?
Jungle Scout is an all-in-one Amazon seller tool that helps entrepreneurs to find profitable products, research keywords, analyze competitors and track sales performance.

It provides accurate market data, product insights and tools to optimize and help sellers to launch, manage and grow successful Amazon businesses.
In this fast-paced world if you want to grow your business you should know your product very well which implies proper product research.
Product research is the most important factor for business growth and winning the hard stone competition increasing day by day.
Jungle Scout can aid you with a lot of factual data beyond just relying on gut instincts.
It is a great tool that can meet the needs of almost any Amazon FBA seller because of this, it has become the standard that all other Amazon research tools are measured against.
What Are The Pros And Cons Of JungleScout?
Here are the review JungleScout’s advantages and disadvantages.
| Pros Of Jungle Scout | Cons Of Jungle Scout |
|---|---|
| Great for product research | You should have knowledge about FBA to use its features |
| It has a beginner friendly interface with a simple dashboard and clear metrics | Sometimes opportunity Score and LQS can be confusing |
| It integrates with Amazon Seller Central | ASIN tracking is limited to 200 |
| It has also a Chrome extension | |
| Find the most effective keywords that are both simple and profitable | |
| It even forecasts future product demand. | |
| You can easily keep track of your Amazon finances and profits |
How Is the User Interface Of Jungle Scout For Beginners?
Jungle Scout is an easy platform to use and isn’t difficult to set up with your existing Amazon account.
The platform’s UI is clean, intuitive and is not cluttered with many tools and options.
All the 21 tools included in the package are neatly arranged in a simple sidebar that is very easy to access and understand even for beginners.
You have broad categories like ToolBox, Product Research, Keyword and Suppliers, to find easily what you are looking for, plus a unified dashboard with everything.
They also have a feature called AI assist on their dashboard that you can use as a chatbox to ask any question, search things or get help.
What Are The Features Of Jungle Scout?
In this section we will discuss some of the major features that you should know.
To make sure you know the market that you are working with and sell your products with the correct keywords that reach your target audience, these are the different Market Research tool you have:
- Opportunity Finder
- Product Tracker
- Product Database
- Keyword Scout
- Listing Builder
- Supplier Database
- Rank Tracker
- Inventory Manager
- Category Trends
- Acandemy
- JungleScout Extension
- Brand Management Tools
- Campaign Optimization Tool
Opportunity Finder
This is the tool that lets you find the right niche and opportunity for you to launch your products.

By simply tracking the Amazon trends keyword, it analyzes monthly sales volumes, price per unit, competition, as well as seasonal trends. It suggests you 10 such niches that would be the best for you which is based on 100% accurate data.
Product Tracker
Product Tracker is the most complete tool for evaluating the status of a collection of items over time. It monitors sales to touchstone possibilities and establishes an Amazon success strategy.

It keeps a close eye on a product’s average sales, income and land Best Seller Rank.
As you track products over the period of time, you’ll gain vital insights into the market area, allowing you to make more informed decisions for your Amazon business.
For each tracked product, see the crucial parameters such as average daily inventory, units sold, rank, Buy Box price, sales, rank, and more. It helps you see a product’s entire sales history.
Product Database
Product Database is a searchable list of 475 million Amazon-sourced products.

You can organize, research and assess product concepts. The preset filters are the best part, as they provide rapid ideas.
It’s easy to become paralyzed by analyse paralysis when faced with 475-million product list. You can use the filters to select the most frequent factors (such as high demand/low competition).
There’s a wealth of useful information here, including a profit calculator (with fees), international marketplaces, and product rankings. No matter where you are on your Amazon FBA journey, the product database is extremely useful.
Keyword Scout
This is Jungle Scout’s very own ASIN-based keyword finder.
You can paste in any ASIN or a group of them and get accurate data on any of the things: exact and broad match data with customer keywords, category, and prices in advance.

Keyword Scout provides a slew of benefits:
- Real Amazon shoppers are looking for niche keywords.
- Keyword demand includes sales revenue, number of sales and other KPIs for Amazon sellers.
- Identifying the importance of keywords.
- Set a budget for your PPC advertisements and stick to it.
- Faster product ranking for difficult keywords.
Listing Builder
This is the tool that eliminates the whole point of wasting time creating optimized lists for Amazon products. You can use it to make SEO optimized lists for your products in no time.

Supplier Database
We all know that finding the right supplier for your products is a pain.
This tool helps you find local suppliers for your products based on a keyword, ASIN, or company name.

With the contacts and locations of each supplier, you already stay ahead of the competition with this tool.
Rank Tracker
This tool will help you to track the rank of your keywords over the period of time.
Not only can you see current trends, but also conduct research to track historical data of the keyword.

And you get all the data in a simple graph and table type on the dashboard.
Inventory Manager
Are you selling multiple products on Amazon? We all know how difficult it is to keep track of all your products and their numbers in your stock. With the help of this tool, all the hassle that you are facing will get automated.

You get real-time information about your Amazon FBA inventory so you know when you need to restock.
All items are conveniently labeled as Reorder, Order Now, and In-stock, making it easy for you to understand and keep track of everything.
Category Trends
This is a relatively new tool in the pack that give data of the trending products and their estimated monthly sales.
It gives you accurate data for up to 100 top products in the given category or sub-category.
This will give you a better idea of what is selling on Amazon and which niche you can tap into.

Academy
Jungle Scout established the Academy because Amazon selling may be difficult and involves many different factors.
Within the Web App, the Academy is a place where you can view videos and learn how to sell like a pro.

Academy not only teaches how to utilize the Jungle Scout tools but also all other aspects of Amazon selling that must be learned to be a successful Amazon seller.
This resource is available free of charge to Amazon Web App users, so take advantage of it!
JungleScout Extension
There comes a bit of confusion, people always get confused about the forms available for Jungle Scout. It is available in two forms: the web-based software and the google chrome extension.

The Chrome add-on is a fantastic little tool that pulls in a wealth of product information directly from the Amazon product page. The Chrome extension provides a rapid overview of all of the product’s important details.
It allows you to easily add products for tracking, check basic statistics for each product, view prices, predict monthly sales, study, and export keywords, and even look at Google Trends data.
It instantly provides a list of the top 16 listings for the product niche you’re seeking, with figures such as “Average Daily Sales,” “Average Sales Rank,” “Average Selling Price,” “Average Reviews” etc.
These figures provide a strong indication of competition and demand. This will save your time and increase both productivity and portability.
Brand Management Tools
You can download the Jungle Scout Extension and run it over your Amazon FBA page to not only research and keep track of keywords and ranks, but also manage your brand as a whole.
The platform leverages market trends and keyword data to give you an estimate of a number of things that can really make your brand management process easy. These include:
- Unauthorized Seller Impact: You can keep track of your products and get 3P data on whether someone else is selling the same product and how it affects your brand image.
- You can keep track of the loss in revenue and shift in brand voice because of these sellers and accordingly take action.
- Brand Pricing Strategy: You can keep track of trends in the pricing of products and get proper insights on how the price of your products affects your sales and market trends in general.
- Not only do you list your products with the right keywords, but also within a competitive price range, so that your customers choose you over high-priced competitors.
- Advertisement Impact: Advertisement is one of the major cost shares when it comes to running a business. But how much should you spend on advertising so that you get a profit?
- These are the questions that this tool answers effectively.
- It goes over market data to give you cost metrics, methods to optimize spending, and you can keep track of ACoS and ROAS to maximize your return on any ad you run.
Campaign Optimization Tool
You also track all data about your PPC campaigns on JungleScout.
It is not as effective as a standalone PPC platform, but the parameters included are impressive. You get data on:
- Keyword Bids: You can boost your ROI with the Jungle Scout Cobalt tool that gives you data on any kind of cost inefficiencies, keyword biddings and campaign performance.
- Product Visibility: This is the tool that shares with you the data on your organic rank and impressions over time. You can then stress the products that do well and increase your visibility online.
- Assortment Performance: Assorting your best-selling products in order is an important thing when it comes to business. Assortment performance is handled quite well by this platform.
- It gives you data on units ordered, revenue, and price trends and seasonal shifts so that you can assort your products in the best possible ways for your customers to discover them easily.
How Jungle Scout’s Free Resources Will Help To Boost Your Business?
JungleScout have different free resources that will help you to boost your business.
Amazon FBA Calculator
Amazon provides this calculator to assist sellers in determining their costs and earnings before listing.

Before you order your product, use this calculator to figure out your profit margin.
Jungle Scout Sales Estimator
The only two tools that have good sales estimates, in my opinion, are Jungle Scout and Viral Launch.

Although, based on median results, Jungle Scout is still roughly 30% more accurate than Viral Launch.
Just enter a product’s “sales rank” and Jungle Scout will calculate the projected monthly units sold.
Jungle Scout Listing Grader
Allow Jungle Scout to examine your Amazon listing, as a well-crafted listing is typically the deciding factor in your success. Make sure your listing is comprehensive with high-quality photographs and product descriptions.

Beginner Guide to selling on Amazon
This is a guide for you if you are new to selling on Amazon. I recommend reading the entire guide and taking notes; by the conclusion, you should have enough information to begin your own selling journey.
Jungle Scout Market
The Market is one of the most useful things that Jungle Scout has lately released!
Before adopting The Market, FBA owners had to rely on UpWork and other freelancer websites to complete jobs that were either outside of their skill set or took too long.
With JunglScout exclusive freelancer platform, The Market brings the top Amazon freelancers together in one spot. Hiring the best freelancers for your company will save you time and money.
The Market offers everything from graphic design to product photography to legal assistance.
How Much Does Jungle Scout Cost?
Now, if you are wondering how much Jungle Scout costs, this is the section for you.
Currently, there are two categories of jungle scout pricing plans you can sign up for on the platform:
- JungleScout Catalyst Plans: These are the Core features and plans on the platform for sellers with less than $1M turnover.
- JungleScout Cobalt Plans: These are the advanced features and plans on the platforms for sellers with more than $1M turnover.

Here is a detailed comparison of the JungleScout Catalyst Price Plans:
| Features Included | Starter Plan | Growth Accelerator Plan | Brand Owner (+Competitive Intelligence) Plan |
|---|---|---|---|
| Monthly Price (Standard) | $49/month | $79/month | $149/month |
| Users | 1 | 1 | 10 included |
| Chrome / Firefox Extension | Yes | Yes | Yes |
| Product Tracker Access | Limited | Yes | Yes |
| Historical Keyword Data | 1 month | 1 year | 2 years |
| Historical Product Tracking Data | 1 month | 3 months | 6 months |
| Opportunity Finder | Limited access | Full access | Full access |
| Supplier Database | No | Yes | Yes |
| Review Automation | No | Yes | Yes |
| Rank Tracker | Limited | Yes | Yes |
| Listing Builder / Inventory Manager | No | Yes | Yes |
| Competitive Intelligence Tools | No | No | Yes |
| Priority Onboarding | — | — | Yes |
| Support Level | Standard | Standard / Priority | Priority support & onboarding |
Now, if you are wondering about the Jungle Scout Cobalt pricing, here is all you need to know.
The Jungle Scout’s Cobalt plans come with custom pricing based on the features you need. The plan is designed for enterprise-level sellers.
Here is a quick comparison of the features of the JungleScouts’s Catalyst and Cobalt plans:
| Jungle Scout Feature | JungleScout Catalyst Plans | JungleScout Cobalt Plans |
|---|---|---|
| Designed For | Smaller and growing sellers | Large brands, agencies, and enterprise teams |
| Best For | Product research, launch support, competitor analysis | Full market intelligence, category, and brand analytics |
| Number of Metrics | 140 | 800 |
| ASIN Tracking Limit | 200 ASINs | 20,000 ASINs |
| Marketplace Support | 8 marketplaces | 19 Amazon marketplaces globally |
| Market Intelligence | Basic | Automated and advanced |
| Brand & Category Insights | Limited | Extensive |
| Buy Box Monitoring | Manual/limited | Automated |
| Share of Voice / Keyword Dominance | No | Yes |
| Advertising Analytics | Standard | Expanded analytics |
| Custom Dashboards | No | Fully customizable dashboards & executive reporting |
| Reporting & Analytics | Standard built-in reporting | Advanced reporting & visualization |
| User/Seat Structure | Plan-based (Starter 1 seat, Growth 1 seat, Brand Owner 10 seats) | Per-user custom licensing |
| Priority Onboarding & Support | Standard | Dedicated account management & priority support |
| Vendor Central Support | No | Yes |
| Native Ad Platform Integration | Basic | Native Amazon Advertising platform linked |
If you are interested, here is an exclusive offer for all BloggerVoice readers. You can use this Jungle Scout coupon to get 40% off on all the Catalyst plans now.
Jungle Scout Customer Reviews And Testimonials
Here are the customer reviews of Jungle Scout.

G2

Jungle Scout has received a rating of 4.6 out of 5 on G2 from 99 customers.
Trustpilot

Jungle Scout has a 4.5 rating out of 5 from 2,982 users on Trustpilot
Why Choose Jungle Scout Over Others?
It’s top competitors include Helium 10, Viral launch, and AMZScout.
With Jungle Scout, you not only receive a set of incredible tools that can simply automate the process of conducting Amazon research, but you also get several unique features that you won’t find with any other product on the market.
They have a support crew here that will be there for you in any trouble or issue. Furthermore, compared to other tools and applications on the market, using Jungle Scout is straightforward.
The best aspect is that you can access Amazon product sales data for any country you desire. Data is available from the United States, India, Spain, the United Kingdom, Mexico, Canada, France, Italy, and Germany.
If you decide Jungle Scout is the right tool for your Amazon business.
Final Thoughts: Is Jungle Scout Worth It?
Yes, Jungle Scout is definitely worth it and gives you good keyword research and market analytical tools that you can use to better list and sell your products on Amazon and increase sales.
Jungle Scout is one of the most effective Amazon research tools available.
I know it’s a little expensive but it’s well worth the investment if you’re keen on expanding your Amazon business.
If you can’t figure it out, simply request a refund within two weeks.
FAQ’s About Jungle Scout
How reliable is Jungle Scout?
We are aware that Jungle Scout has an accuracy percentage of 84.1%. We discover a supplier in China who can produce the item for $5 each and invest $7,500 on three months’ worth of inventory because our data indicates that the product sells an expected 500 pieces each month.
Is Jungle Scout accurate?
Yes, Jungle Scout gives you 85% accurate data based on in-depth analysis of its 475 million product database based on 19 Amazon marketplace metrics globally.
Is JungleScout good for beginners?
Yes, the platform has an intuitive and simple interface that makes it accessible to beginners and professionals alike.