I have been an Amazon seller for a long time and the biggest difficulty I used to face was to get all the important insights, numbers, keywords in one place and analyze them and do proper research and I know many sellers face this difficulty when they first start with their Amazon business.
So, last year in 2020, I heard about Helium 10 on the internet while I was looking for a proper tool to manage my business on Amazon.
Helium 10 had every feature and tool that I needed, it fulfilled almost all my research and analytics needs, operational support, and a dashboard that can give me a bird’s eye view of my product performance on Amazon.
In this article, I give you a complete Helium 10 review. We will discuss all the helium 10 features, resources, pros & cons and lastly you will find final verdict about my experience with Helium 10. Let’s see how it helped me and how it can help you too.
What Is Helium 10? | A Complete Guide for Amazon Sellers
Helium 10 is a powerful software suite made for all types of Amazon sellers, beginners to advanced, small to big, anyone.
Helium 10 is a powerful and complete solution for all the research and analytics needs of Amazon sellers. Helium 10 allows sellers to visualize the key business metrics like trends, keyword research, product research, profit estimation, inventory management, trend analysis, advertising solutions, and it comes with 20+ tools and features that can help you scale your business on Amazon.
It increases the visibility of your product, estimates demand for your product, manages inventory, streamlines operations, and a lot more, Helium 10 provides you with a complete solution to grow your business.
For Whom The Helium 10 Is Made For?
Helium 10 is made for every seller who is just beginning with selling on Amazon or those businesses that are already present on Amazon.
Helium 10 is made for businesses of all shapes and size that wants to scale their business on Amazon. More than 1 million Amazon sellers are using Helium 10 across the globe to get the best insights into the market, scale their business, improve their profitability and increase the visibility of their product.
Helium 10 review 2021: Features of Helium 10
Helium 10 comes with a wide range of tools and features that can help you get better insights, manage your business on Amazon and increase the sales of your product. I will quickly discuss all these features in this section of the Helium 10 review.
Helium 10 comes with a wide range of tools and features that can help you get better insights, manage your business on Amazon and increase the sales of your product. I will quickly discuss all these features in this section of the Helium 10 review.
helium 10 Product Research Tools
The tools under this category help you to find a product quickly. It helps you to quickly analyse your product’s success with similar products on Amazon and measure the profitability and other key metrics at-a-glance. Let us see some of the Helium 10 product research tools.
1. Black Box
Helium 10’s Black Box quickly helps you to find the product from every niche from Helium 10’s database of 450 million products available on Amazon. It helps you to create your own product or place your product into the right category and hence increase the visibility of your product on Amazon.
This is an important tool to analyze the demand for your product or other products by your competitors at a different point in time. It helps you to analyze the demand and seasonality of your product to make better decisions about the inventory for the future and increase your profitability.
X-Ray gives you all the numbers you need to see where your product and other products are going. It helps you see how your competitor’s products are performing and how your product is performing in comparison to its peers.
It gives you all the data regarding profitability, revenue estimates, sales trends, reviews, etc. this can help you to place your product efficiently and generate more revenue.
4. Profitability calculator
With Helium 10’s Profitability calculator, you can estimate the profit that you can earn by selling a particular product. It calculates the profit by analyzing the integral product database, FBA Fees, and freight cost.
5. Review insights
This is one of its kind review insights tools provided by Helium 10. Review Insights feature can help you quickly analyze the product reviews, identify the pros and cons of the product and identify customer pain points. This tool can help you immensely to improve your product in accordance with customer’s needs and requirements.
6. ASIN Grabber
Amazon Standard Identification Number (ASIN) grabber by Helium 10 can help you to copy ASINs in large quantity and create better and well-targeted ads. ASIN Grabber, can help you identify hot and bestselling products to sell in a particular season or on holidays or on any particular period of the year.
Helium 10 Keyword Research Tools:
Helium 10 Keyword research tools are some of the most advanced keyword research tools available. These tools can help you determine the search volume of similar products, and find out the high-ranking keywords that you can use to increase the visibility of your products and rank higher on searches.
Cerebro is a reverse ASIN Tool provided by Helium 10. With the help of Cerebro, you can see what kind of keywords your competitors are using, determine the number of sales you need per keyword to rank no 1 on Amazon, use ASIN to determine keyword search volume. Hence, Cerebro helps you get all types of data and insights related to keywords.
Magnet by Helium 10 helps you to find the most relevant, high volume keywords that you can use to increase organic traffic on your Amazon product page.
Misspellinator by Helium 10 tool can give you a competitive advantage by giving you the list of misspelt keywords that were used to find your product and you can use these misspelt keywords to improve your chances of getting visible at the top of the page.
Listing Optimization Tools By Helium 10
Helium 10’s Listing optimization tools help you to create an effective listing of your product that can attract and grab the attention of the customers. It provides you tools to help you with intuitive and straightforward writing that can appear on higher ranks and help you generate more sales.
Frankenstein is one of its kind Keyword optimization tool to write effective product listings on Amazon.
It lists down thousands of keywords used by customers to find products similar to your product and provides you with a more cohesive and manageable list of keywords that you can use to write product listing, hence, helping you to rank higher in search results and increase the sales of your product.
Scribbles by Helium 10 helps you to keep your listing relevant and helps you to update it from time to time by providing new and relevant keywords that customers are using to find similar products.
It helps you to use the most relevant keywords and ensures that you do not put an excessive number of keywords if you have certain character limitations to adhere to.
3. Index Checker
Index Checker by Helium 10 is a tool that will help you to see how your listings are performing in comparison to your peers. It helps you to see how keywords are helping you to rank higher on the searches and how your peers are performing with the same keywords.
Helium 10 Operation Tools Review:
As I told you, Helium 10 is a complete solution and provides every kind of support you need to run your online business on Amazon smoothly.
Apart from research and analytics tools, Amazon provides you with Operations tools that can help you simplify and streamline your daily tasks, inventory management, important reminders and a lot more.
1. Refund Genie
The refund process on Amazon can be very confusing and time-consuming and here Refund Genie can help you out. Refund genie automatically verifies all the five reasons for FBA inventory reimbursements, and automatically send reimbursement requests to Amazon.
It can give you all the Fulfillment by Amazon refund estimates totals in seconds that would otherwise take hours to calculate plus an accountant to do that task for you.
2. Inventory protector
Inventory protector by Helium 10 can help you restrict the number of units a buyer can purchase in a single order and hence protect your inventory from getting wiped out by a few big buyers. Limiting the maximum purchase can help you keep your inventory last longer and protects you from shady practices by your competitors.
Alert feature by Helium 10 gives you important alerts if you are facing any threats or if anyone is trying to usurp your Brand Authority on Amazon and hence protects your Business and brand online. It also protects you from hijackers that try to alter or change your product listings.
4. Follow Up
The Follow-up feature by Helium 10 helps you to improve your brand image and goodwill amongst the buyers of your product, it allows you to get organic customer reviews, maintain good relations with customers, increase rankings of your product and improve your brand image.
5. Mobile app
Helium 10 Mobile app gives you all the alerts, notifications, profits at a glance and every other business metric of your Amazon sales right on your phone, hence, helps you to stay in touch with your business wherever you go.
Helium 10 Analytics Tools Review:
Good decisions make good business and good decisions are better if they are backed by facts and figures and this is where Helium 10’s analytics tools can help you. Analytics tools by Helium 10 can help you the best out of your e-commerce business.
Profits by Helium 10 is one of the most important tools for your Amazon business as it gives you an overview of your financial health and helps you make quick decisions to improve your overall sales strategy.
Profits give you an idea about the sales trend of your product, calculations related to gross and net profits, and help you manage your inventory.
2. Market tracker
Market Tracker by Helium 10 helps you to create a customized market for your product by giving you valuable suggestions and insights from your Amazon business.
It helps you to understand how your business is performing in comparison to your competitors by showing you important market trends. With this tool, you can create a medium and long-term business strategy and increase profits.
3. Keyword tracker
Keyword tracker by Helium 10 helps you keep track of all your keywords used in the listing of your product and how they are performing.
Helium 10 Marketing Tools Review:
Marketing tools by Helium 10 solve your marketing and advertising related problems and fulfil all your needs and requirements to create and run an effective campaign to sell your products on Amazon.
Adtomics is a powerful advertisement analytics tool. It streamlines your ad campaigns by using intelligent search term analytics. It also runs a predictive analysis to predict how your ad campaign may perform in the near future.
Portals by Helium 10 can help you create effective drag and drop landing pages to market your products. It also helps you to target your advertisement to a well-defined audience that is interested or can buy your products.
What Are The Resources Available In Helium 10:
A. Amazon FBA training (Freedom Ticket)
Freedom Ticket is the most practical and hands-on training for Amazon sellers who are either beginning their e-commerce journey or are already doing business but need to learn more from the experts and industry players.
The course teaches everything about how to grow your business on Amazon, best practices and gives you hands-on training. This course will definitely help you to learn more about the e-commerce business and how to operate and manage it efficiently.
B. Project X
Project X is the most down to earth and relevant case study on how to begin with business on Amazon and take it to new heights. It is available on Helium 10 Youtube channel for everyone to see. It is a 14 episodes long series taking you through every step to grow your business on Amazon.
Helium 10 podcast is the most efficient way to learn new things about e-commerce business and how to create a thriving business on Amazon. You are going to learn a lot through this podcast by Helium 10. You can find this podcast on iTunes, Google Play Music and Spotify, it is called Serious Sellers Podcast (S.S.P.)
Helium 10 conducts many Webinars for their users which are taken by experts and sellers to guide you through Amazon and learn important strategies and tactics to grow your business.
E. Guides and Ebooks
Guides and E-books provided by Helium 10 are like Bibles for Amazon sellers. These written materials can help you to learn new things about the e-commerce business and how to manage your online business effectively
F. Beginners PPC course
Helium 10 provides you with a free PPC course to effectively run your campaigns at a low cost.
How Can Helium 10 Help You?
Helium 10 is one of the most advanced and sophisticated research and analytics tools for the Amazon sellers and provides the solution for the business of all sizes and shapes that operates on Amazon.
Helium 10 empowers Amazon sellers to manage and take decisions regarding their online business. Helium 10 can help Amazon sellers in many ways, few of them are listed below:
- It is a one-stop solution for all your research, analytics and inventory management requirements to do business on Amazon. You need not purchase different products or software if you have Helium 10
- Gives you the real-time and most accurate data on relevant keywords, products, etc.
- Helium 10 can help you estimate the demand for your product so that you keep sufficient inventory and cut down on cost
- It helps you estimate your margins and profits
- Helium 10 can help you set the right price for your product. It is important for every business to keep the right price that is profitable as well as competitive.
- Helium 10 helps you to create good landing pages and create effective ad campaigns
- Helium 10 allows the seller to track his/her competitor’s product.
- Helium 10 provides a complete solution to the Amazon seller with regards to the listing of products, marketing, keyword research, product research, profit calculations, demand estimation, and also help businesses to increase their operational efficiency.
Helium 10 Pricing:
Apart from the Free Helium 10 plan, Helium 10 provides different plans for businesses with different sizes and products. I will quickly tell you about different Helium 10 plans, what they offer and what the cost of Helium 10 plans is.
1. Helium 10 Starter Plan
This plan is suitable for businesses that are just starting off with Amazon and needs basic tools and training, to begin with. The plan comes with the X-Ray feature of Helium 10, limited access to other features of Helium 10, and Freedom Ticket Amazon Training worth $997.
You can purchase the Helium 10 Starter plan for $37/month or if you decide to pay annually, you can get this plan for $324/year and hence you save $10 every month. We recommend paying annually as it is cheaper and you need not pay every month.
2. Helium 10 Platinum Plan
This Helium 10 Plan is made for small businesses and those who require more analytics tool to grow their business on Amazon. This plan comes with features like:
- Index Checker: 150 uses/month
- Keyword Tracker: 2,500 keywords/month
- Alerts: 300 ASINs/month
- Follow-Up: 5,000 emails/month
- Freedom Ticket Amazon Training: ($997 value)
You can purchase the Helium 10 platinum plan for $97/ month. However, you can pay annually too and that will cost you $970/year and hence you save $194 a year. We recommend paying annually instead of paying monthly.
3. Helium 10 Diamond Plan
It is a great plan for the medium to large size business and expert sellers on Amazon. It is a plan made to scale your business and expand it online on Amazon. This plan comes with features like:
- Multi-user login
- Index Checker: 300 uses/month
- Keyword Tracker: 5,000 keywords/month
- Alerts: 600 ASINs/month
- Follow-Up: 15,000 emails/month
- Free access to Adtomic up to $20k/mo. ad spend
- 4 Seller Central Account Connections
- Inventory Management: Unlimited SKUs
Helium 10 diamond plan can cost you $197/month but if you can commit for 12 months, we recommend you to pay annually and if you opt to pay annually it can cost you $1970/year and hence you save $394 a year.
4. Helium 10 Elite plan:
Apart from the standard plans, Helium 10 provides you Helium 10 elite plan which is specifically made for advanced sellers and large businesses on Amazon.
This plan comes with the Highest-tier access to Helium 10 tools and features, Quarterly person workshops, monthly live training sessions, access to the private elite Facebook group, and lastly it provides you free access to adtomic if you are spending up to $20,000/month on advertisements.
You can purchase Helium 10 Elite plan at $397/ month.
5. Helium 10 Enterprise plan:
It is specifically made for large size businesses and enterprises and needs a custom solution for their business requirements. You need to contact Helium 10 sales team to create a plan suitable for your business and negotiate the pricing.
What I Liked About Helium 10
- Helium 10 is one of the most complete solutions for research and analytics that can help Amazon sellers and vendors to improve their product placement, do product research, and carry out keyword research, etc.
- Helium 10 is the most accurate tools you will find. You can trust the data and insights provided by Helium 10
- Helium 10 comes with inventory management and listing tools as well that very few platforms provide
- The magic lies in the ease and Helium 10 has been made in such a way that it is easy to use and understand
- A large variety of tools for every kind of user.
- Excellent customer support and resources provided by Helium 10 are very useful
Where Helium 10 Can Improve
- The complete functionality and features can only be used if you have expensive plans
- Sometimes chrome extension works slow
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Helium 10 is one of the most accurate tools available for Amazon Sellers
It is easy to use and navigate
A complete research and analytics tool
Has different plans for different size of Amazon businesses
Also, provides inventory management tools
Comes with the most up-to-date Amazon FBA training for the sellers who are just beginning to do business on Amazon
Comes with listing optimization tools to get visibility on Amazon
Gives you real-time insights into the products and keywords
The most advanced product and keyword research tool available
Helium 10 free tools include URL builder, Amazon Keyword Research, Chrome Extension and PPC audit.
The free plan has very limited accessibility
Does not have an Amazon PPC manager
The expensive plans are the most useful ones, hence Helium 10 is more pricey than its peers
What Are The Alternatives Of Helium 10?
There are many alternatives to Helium 10, some of them are listed below, however, I think that Helium 10 is the complete tool you need for all your research and analytics needs while doing business on Amazon.
1. Jungle Scout
Jungle Scout is perhaps the closest alternative to Helium 10 that provides various features and tools for Amazon sellers and Vendors to scale their business.
JungleScout provides the features like Extension, Product Tracker, Opportunity Finder, Product Database, Supplier Database, Academy, Alerts, Keyword Scout, Rank Tracker, Listing Builder, Review Automation, Sales Analytics, Inventory Manager Promotions and a lot more.
However, if you need more resources and features to help you with your Business Operations and inventory management, then Helium 10 is better than Jungle scout.
Sellics is one of the leading advertising and optimization solutions for Amazon sellers and vendors. Sellics provides you with tools like Advertising, AI optimization, profit and revenue tracking, Mobile application, SEO and Reviews management. Sellics is more of an advertising solution that provides great insights.
However, when compared to Helium 10, Sellics has limited features and Sellics is more expensive than Helium 10.
DataHawk is an Amazon Analytics and optimization software that helps and provides the solution to Amazon sellers and vendors to increase their productivity, optimize profit margins, optimize profit margins, gain insights, etc.
DataHawk is a good platform if you need basic insights and research support for your product, but if you need better insights, more tools, and more research support then I think Helium 10 is a better tool, however, Helium 10 is more expensive depending upon the plan you choose.
4. Viral Launch
Viral Launch is a tool for Amazon sellers to do product research, keyword research, competitor tracking, Amazon advertising & PPC, and Keyword tracking. It can broadly help you with product and keyword research however if you need more insights into pricing, inventory, revenue, etc.
It may not be sufficient and cannot fulfil your requirements and Helium 10 is the better solution for your Amazon Business.
A2X is an amazing accounting solution for your e-commerce business. It detects every transaction that occurs. A2X downloads all the transaction download and categorises them into different transaction types like Sales, fees, refunds, gift cards, reserves and taxes.
A2X is a good accounting solution but if you need analytics and research support, Helium 10 provides you with all the tools you need.
Perpetua is a specialised tool. Perpetua can help you with E-commerce advertising, optimization and intelligence to grow your business on Amazon, Instacart, and other marketplaces.
So, if you need a complete e-commerce advertising solution then Perpetua is the right choice however for product research and analytics, Helium 10 is a better and complete solution
Helium 10 Review: FINAL VERDICT!!
For my business, Helium 10 has worked wonders by helping me to make the right decisions for my Amazon be it in terms of keyword research, product research, product pricing, inventory management, review analysis, increasing operational efficiency and a lot more.
Rather than using different tools for a different purpose, subscribing to Helium 10 provides you complete solution for managing your Amazon Business. Few things where Helium 10 stands out is, it provides a complete solution, it is easy to use, it is accurate, it helps you to get a proper perspective of the market for your product on Amazon, the features and tools of Helium 10 are efficient and fulfils all your needs and requirements.
Also, the resources you get along with the Helium 10 account are really helpful and practical.
Few things where I feel that Helium 10 can improve is, I find the pricing a bit on the higher side when compared to other tools.
Secondly, setting up the dashboard is a difficult task and if you lose your ID and Password, retrieving your account and all the information and then reconnecting it with your Amazon seller account can be a tedious task and can take a lot of time.
Overall, Helium 10 is a good investment if you want to grow as an Amazon seller.
Is Helium 10 Worth It?
Helium 10 is by far the most advanced tool for Amazon sellers to do their research regarding product, pricing, keyword, visibility and overall marketing.
Helium 10 has helped in many ways, it helped me to grow at a faster rate than I would have otherwise, it helped me increase the sales of my product, and increase revenue and profits as Helium 10 helped me to decide the right price for my product.
So, Is It Worth The Investment?
Well, definitely yes for the reasons that it is accurate, it makes your research easy and more sophisticated, it allows you to get the right idea about the market from every angle. The tools provided by Helium 10 are easy to use and straightforward.
There are many alternatives to Helium 10 but in my opinion, Helium 10 provides everything in one place and you need not look for different tools for different analysis.
One thing in which Helium 10 has helped me the most is to manage the inventory in the most efficient way possible, as it helped me to determine the demand of my product and hence, I save money there as well.
That’s all from my side on Helium 10 review. Hope this helps!
Helium 10 FAQs:
What is Helium 10?
Helium 10 is a one-stop destination for a beginner or advanced Amazon seller to get all the data, insights, product rankings, keyword research, product research, etc. and use all this information and analysis to get his/her product rank higher, decide the price, increase visibility and grow on Amazon and increase the sales and revenue.
Can I get Helium 10 for free?
Helium 10 does provide a few free tools like Amazon Keyword Research, Amazon PPC audit, Chrome extension and URL builder, However, the complete Helium 10 account with all the tools and features is not free and you have to pay according to the plan you need for your business. The price of a plan can range from $37 to $197 depending upon the plan you have opted for.
How do I use Helium 10 on Amazon?
All you need to get started with your Helium 10 is to purchase the plan and sign-up on Helium 10 website, add Helium 10 Chrome Extension and get started with your analytics and Amazon business.
What is the money-back guarantee of Helium 10?
Helium 10 provides a full money-back guarantee within 30 days from the start of the subscription date.
How do I get a Helium 10 account?
To get your Helium 10 account, all you have to do is sign up for your free Helium 10 account > download and install Helium 10 chrome extension > if you want to get paid plans, choose your plan, make payment, and get paid starting with your Amazon business.
What is Helium 10 Black box?
The Black Box tool provided by Helium 10 is the most efficient product research tool. Black Box helps you find the product on Amazon according to the various factors determined by you and helps you find the most relevant products that can match your selling goals and product preferences.
How many Helium 10 users are there?
As per the Helium 10 official website, there are more than one million Helium 10 users.
Can two people use Helium 10?
If you have purchased the Diamond plan of Helium 10, you can add 3 additional users to your Helium 10 account whereas, if you have purchased the Helium 10 Elite plan, you can add up to 5 members to the Helium 10 account. In other plans, you cannot add more than 1 person to the account.
What is the Helium 10 freedom ticket?
Helium 10’s Freedom Ticket is a technical run through and hands-on training on how to sell on Amazon and grow your business. This is the most practical Amazon seller training program you will find on the internet.
Is Helium 10 accurate?
Helium 10 is the most accurate tool available for research and analytics for small, medium and large size Amazon sellers. You can rely on the data provided by Helium 10.
Helium 10 Coupon Codes
Yes, Helium 10 is a complete solution for your Amazon business and it comes with loads of features and resources to help you grow faster on Amazon however, it is an expensive tool and you definitely need some discount.
We understand this need of yours and hence before you go ahead and spend your hard-earned money on Helium 10, Here are some of the official Helium 10 Coupon code specially for our readers:
Visit The Website: Click Here.
- Get 50% OFF Your First Month When You Use Code: BLOGGERVOICE50
- OR 10% OFF Every Month When You Use Code: BLOGGERVOICE10
Hope this Coupon code helps you to get the best deals on Helium 10 plans